At Distilled, there’s a saying that ‘communication solves all problems’.  And the first project meeting is the best time to get communication flowing.

The following guidelines for kick-off meetings are given from a Seo Company in Brampton perspective, but should be applicable to in-house projects too.

The first thing to realise, as the consultant, is…

The kick-off meeting is not about providing answers, but asking questions

The client may reasonably expect you to know the answers to some of the questions you’re going to ask, but it’s always best to get it from the horse’s mouth and avoid anything falling between the cracks.  That said, you should frame it in such a way, so they don’t think you haven’t done your homework (you should have done your homework btw – this is not your get out of jail card for a lack of preparation).

Once you’ve exchanged pleasantries, and framed the purpose of your questions, below are a list of questions you can work through.  You might want to add …